How to Find Paid Social Media Keyword Ideas From Top Hashtags

In the world of digital marketing, content is king. And keywords hold the keys to that kingdom. They unlock connections to your target market—people who are looking for what you’re trying to sell. When you’re setting up paid social media campaigns, keywords can help you make those critical connections and ensure your campaign’s success. Knowing which…

Generative Media: The Future of Visual Marketing

Every minute, Facebook users upload 147,000 photos, and Instagram users post over 347,000 stories. That’s a tremendous amount of content entering the digital space every day—which may be a problem for digital marketers. In a world where everyone seems to be creating content, it’s simply not enough to develop everyday content anymore. You need to produce…

How to Use Instagram Filters in Paid Social Media Campaigns

One billion – that’s how many people use Instagram each month. With such a huge, highly engaged audience, you can bet the competition between brands is tough. This is why small details can make all the difference, and Instagram filters could play a part in making your social media campaigns more successful. What are Instagram Filters?…